Meera Pillai, Author at FinancePlusInsurance

Savings Account with High Interest Rates: Easy Online Opening Guide

Selecting a savings account requires careful consideration. It has several important factors to consider, such as the core banking, digital access, proximity, and, most importantly, the interest rate. Understanding where to find competitive rates and how to open savings account online helps you maximise returns without compromising accessibility. Why Savings Account Interest Rates Matter The […]

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The Power of AI in your Investor Relations Strategy

As you probably know, artificial Intelligence (AI) is revolutionizing various industries, including investor relations. AI-powered tools are improving management, planning, and engagement. For example, with the help of AI-powered chatbots and virtual assistants, investor relations professionals can provide instant and personalized responses to stakeholders’ queries. These AI-based tools can analyze vast amounts of data and

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Direct Mail and Customer Loyalty: Building Long-term Relationships Through Postcard Campaigns

Is there anything more valuable to a service business than loyalty? A study by Bain & Company found that increasing customer retention rates by 5% can increase profits by 25% to 95%. Loyal customers are more satisfied with your products or services than new customers, and tend to spend more money. This is because they

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What are “Sin” Stocks? Examples and Characteristics

What are Sin Stocks-Examples of Sin Stocks-Features of Sin Shares-Elements-Characteristics of Sin Stocks

Investing wisely usually involves seeking out stocks with a high yield in hopes of good returns. Still, entire categories of stocks remain on the fringes of investment portfolios. These are the so-called “sin stocks”, renowned for their capacity to deliver high returns but still often shunned by investors. Today, let’s take a look at what

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What is the True Value of Bonuses and Promotional Offers?

Bonuses and promotional offers are routinely offered to retail and corporate clients. These enticements encourage patronage of a business’s products and services. Ideally, the give-and-take should benefit both parties, allowing for a mutually beneficial arrangement. These deals are evident across-the-board with companies routinely sweetening the deal to attract new prospects. The actual value of bonuses

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